Sales promotion business and rewarding
Support products and services "to sell more"
The job of supporting various points so that goods and services can be sold more is sales promotion (sales promotion) work. What kind of work do you do specifically?
Broadly speaking, sales promotion is to encourage products, services to be sold to the manufacturer (own company), seller (wholesaler / retailer), and user. This time, I will introduce the work content of sales promotion and the wide scope involved in this work.
Close to the work content of sales promotion!
· Sales promotion work content It is sales promotion to work
on products and services to the three creators, sellers, and users. Now that many products and services are on the market, it is often that there is a limit even if only sales and sales are working hard. It is this job to support it from behind and encourage the three parties to circulate goods and services well.
In our company as a manufacturer, we will "hold incentive schemes, contests, seminars, etc. for awareness and knowledge improvement" to employees in charge of sales and sales. For wholesale / retailing which is the seller, in order to urge users to take actions such as "to provide advertisement tools and dispatch salespeople to increase sales force", "to raise awareness of purchasing motivation and product / service familiarity" to users , Campaign and sampling, sale, premium, novelty etc will be carried out. It is a challenging task in the sense that you can see the results directly, there is a response.
· Seminars
specialized in skills & career advance are also held by utilizing seminars . In the seminar, you can learn a wide range of ideas and perspectives necessary for sales promotion, methods necessary for planning planning, how to assemble presentations and exercises. It includes not only lectures but also practice, so you will gain a living experience.
Pipe connecting the three parties with goods and services
Supporting sales and sales staff from behind like this, sales promotion is becoming a role as a pipe connecting manufacturers, sellers, and users with products and services. This work has the challenge of being able to directly sense the response, it is characteristic of a wide range of business contents, it can be said that it is a very profound job.
